On January 16, an open lecture was held at RSUH by Mr. Yong Nam, President of LG Electronics in Russia and the CIS
In the welcoming speech, Vice-Rector Bolkvadze noted the importance of cooperation between the University and business, both for the development of the career growth of students in general and professional growth of graduates of specialized tracks.
Inspiring young specialists, Mr. Yong Nam spoke about the importance of business ethics and the role of PR. The President of LG Electronics in Russia and the CIS connected the future professional recognition with activity and curiosity. He encouraged students to take an active part in all creative sessions of the communication laboratory. Mr. Yong Nam thanked the University for the warm and friendly welcome and expressed his hope for joint active work.
It should be noted that educational projects in Russia in the format of mentoring are becoming a steady trend that contribute to the development of the talents of future young professionals. Following in this trend, LG Electronics continues the educational marathon #LGLifeIsGood, aimed at vocational guidance for young people. Ms. Tatyana Shakhnes, Senior PR/ESG Director of LG Electronics in Russia, was the project curator and guest speaker.
During the meeting, Ms. Shakhnes spoke highly of the business ideas of the communicators and invited some of them to become participants in the unique project of the Creative Laboratory for Media Communications of LG-RSUH.
LG Electronics Inc. and RSUH are united by a special cultural code, because LG has been a partner of the Pushkin Museum and participated in the project of restoration of Van Gogh's painting "Red Vineyard in Arles", in which specialists from RSUH also took part.
This is the fourth meeting of students of advertising and PR with representatives of LG Electronics Corporation. As always, the organizer was the Department of Integrated Communications and Advertising.